AVITAR: a law firm for technology companies
AVITAR is a Kyiv-based law firm founded by product-IT lawyers. It advises technology businesses (app and SaaS companies, fintech, e-commerce, marketplaces, gaming and AI startups) on commercial contracts, IP protection, tax, GDPR and data protection, and expanding into the EU, US and UK markets. AVITAR asked TechTose to design and build custom marketing software for its team.
Where AVITAR's marketing was stuck: scattered tools
AVITAR's marketing was spread across separate tools. Enquiries came in through the website and email, contacts sat in spreadsheets, and campaigns went out from another tool again. With no single place to see a prospect from first enquiry to follow-up, the team spent time moving information between tools instead of talking to the founders and product teams it serves.
What AVITAR says about working with TechTose
Techtose help us to design a software for marketing. The software is a huge success. it's user friendly, reliable, and has improved our engagement and productivity significantly. I am super happy with their project management. Things were communicated properly and when some potential issues could come up, the team communicated timely and always suggested solutions. I valued that a lot. The team professionalism and dedication are commendable. They are a great option for anyone in the IT legal services searching for exceptional software development
What we built: lead capture, CRM and email campaigns
Lead capture and CRM
Enquiries from AVITAR's website land in one place. Each prospect has a single record, and the team tracks every lead through follow-up instead of piecing it together from inboxes and spreadsheets.
Email campaigns
The team writes and sends email campaigns from the same system, to the contacts already in the CRM, so a campaign and its follow-up live side by side.
How we delivered AVITAR's marketing software
Project management is what AVITAR singled out. Progress was communicated clearly throughout, and when potential issues came up we raised them early, each with a proposed solution, so decisions never waited on surprises. The result is software the team calls user-friendly and reliable.
How AVITAR runs it now
AVITAR's team still uses the software for its leads and email campaigns. The project is fully handed over: AVITAR runs it, and TechTose no longer supports it.
Results: marketing software the team calls user-friendly and reliable
- Described by the client as a huge success
- User-friendly and reliable, in AVITAR's own words
- Improved engagement and productivity significantly, according to the client
Questions about this marketing software project
What did TechTose build for AVITAR?
Custom marketing software for AVITAR's team, designed and built by TechTose: lead capture and a CRM that tracks every prospect through follow-up, plus email campaigns sent from the same system. AVITAR describes it as user-friendly and reliable, and says it improved the team's engagement and productivity significantly.
Does TechTose build software for law firms and legal-services companies?
Yes. TechTose designs and builds custom software for law firms and professional-services teams; AVITAR, a law firm for technology companies, is one example. Most projects start with a free Scan or a Blueprint.
How does a project with TechTose start?
With a free Scan of your app, code or idea, which comes back as a written report in 48 hours, or with a Blueprint that maps the architecture before anything is built. Every build then has a fixed scope and price agreed in writing.